Our Services

KOGS strategically aligns carefully planned pragmatic public relations programs with overall company goals and marketing/branding initiatives.

Media Relations
We prioritize media targets and secure placements that matter. We create preference, reinforce choices, position, and drive revenue growth. KOGS clients have been featured in front-page stories in The New York Times, USA Today and the Wall Street Journal; covers of Newsweek and key trade publications; and have appeared on The Today Show, Good Morning America, The Early Show, ABC World News, and the CBS Evening News with Katie Couric.
Strategic Planning
KOGS strategically aligns carefully planned pragmatic public relations programs with overall company goals and marketing/branding initiatives. We will recommended PR approaches and priorities to achieve leadership positioning, establish expertise and help drive business.
Positioning
We listen to and help our clients craft relevant, dynamic messages and positioning that resonate with key target audiences, and helps deliver desired results. We weave this messaging and positioning into all our communications from media outreach, to web content and collateral.
Thought Leadership
Being seen as an expert isn't an accident. We carefully position you and your team members as expert thought leaders in your chosen communities and help you maximize that position with media, speaking opportunities and bylined articles.
Crisis Management
Every company needs a crisis plan for the split-second response required today to address a potentially reputation-ruining occurance. KOGS is expertly prepared to work on complex issues and available to provide counsel, experience and hands-on help during crisis situations. Through our national affiliations we can quickly assemble teams to execute crisis plans, or send help to hot spots where needed.
News Release & Press Kits
We write news releases with national, regional or local impact, often with with tie-ins to big picture stories and trends that position your company and expertise advantageously. Our press releases are written with Search Engine Optimization (SEO) in mind.
Speaker Placements
KOGS researches and pursues targeted speaking opportunities that position company personnel as industry experts and disseminate company information to audiences that matter. Donec eleifend, sem sed dictum
Media Training
Our staff is available for tailored media training that can help steer the interview process to best deliver key messages and achieve successful corporate and product representation. We also offer “light” training by phone when needed.
Content Development
KOGS develops website content and collateral that highlights products and/or services and appeals to target audiences. We offer our clients the tools and insights to navigate through the always-changing online landscape.
Social Media
Social Media is critical to the success of most businesses in today's market. We can help you map out your strategy, identify where you audience is, develop content, and track you results. All while you focus on your business.
Special Events
From highly successful street events to well-attended breakfast sessions or dinners in conjunction with important meetings, KOGS integrates special events with traditional PR efforts to help create buzz about our clients and encourage media interest.
Trade Shows
We have a solid track record of launching companies or products at trade shows and securing media placements that produce a pipeline of articles, optimizing trade show ROI. Trade shows also provide myriad opportunities to deliver messages to critical opinion leaders and customers to strengthen the company's image, heighten awareness of its products and services and build important industry-wide relationships.

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